Skip to content
Now through Cyber Monday: earn DOUBLE POINTS on all orders both in store and online!
Now through Cyber Monday: earn DOUBLE POINTS on all orders both in store and online!

Love Fest Fibers: Interview with Owner Britt-Marie

Chunky with a conscience!

Love Fest Fibers - Super Bulky Recycled Yarn at ImagiKnit

Each super bulky bump of ReLove Alpaca or Merino keeps 10 plastic bottles out of the landfill. The yarn is so incredibly soft and cozy, you'd have no idea it was made with recycled material.

Love Fest Fibers on Instagram

These bumps are spun right here in the USA on family-run alpaca and sheep farms. Be sure to also check out the ultra durable bumps of felted wool, Tough Love. Available in a rainbow of color options, Tough Love is perfect for pillows, poufs and more.

Love Fest Fibers on Instagram

We had the opportunity to interview owner Britt-Marie to learn more about her process and the inspiration behind the brand.  Read on!


ImagiKnit: What is the story behind Love Fest Fibers?

Britt-Marie: Growing up, my family used to dress my siblings and I in the most beautiful, hand knit clothes. My mother, who had grown up in Germany making a lot of her own clothing, would sit and patiently teach me to knit. Each session of sitting with her was a little love fest of creating things and listening to stories.

Sadly I forgot those skills as I got older, until I moved to Asia. Following a fascination with the Himalayas, I went to live and work on the Tibetan Plateau. Sitting with new friends (mostly gorgeous, wise old women) as they knit became a way to learn language and understand all that goes into raising and spinning fiber. Eventually returning to San Francisco, I continued my focus on international development and philanthropy while at the same time researching fiber traditions locally.

I then got completely infatuated with finding the thickest, most opulent yarn out there. I struck up partnerships with wonderful yarn makers both at home and the Himalayas to design a range of huge yarn. I wanted to focus on yarn that supports traditional livelihoods through the raising of natural fibers, while also finding a use for something that now litters our landscapes throughout the world: plastic waste. You'll find that many of our yarns blend time-tested techniques with recycled materials. We're all about sharing interesting yarn and the process behind making them.


ImagiKnit:  Where is the yarn sourced and processed?


Britt-Marie: We currently have two distinct styles of super chunky yarn, the first is West Coast local and the second is made in the Himalayas.

We partner with a family-run mill in Washington State to spin our Pure Love and ReLove yarn range. They raise their own Huacaya alpaca in a meadow steps away from the mill where our yarn is spun. Each carefully crafted bump of Pure Love and ReLove takes 1-2 hours to spin.

Our Tough Love felt yarn line is made from New Zealand wool that is hand-felted by women at our partner workshop in Nepal. A single 50-yard ball of Tough Love takes 3-4 hours to create. Our aim with Tough Love is to create consistent income for our team in Kathmandu after the devastating earthquakes of 2015 and the country's ongoing fuel crisis.


ImagiKnit:  Can you briefly describe the types of yarn that are available?


Britt-Marie:  Our Pure Love Alpaca line is made from 100% family-raised, undyed alpaca fiber and designed to be the softest super bulky yarn imaginable. Cappuccino, our current color option in Pure Love, brings together the full range of natural alpaca colors into a single, variegated skein. We'll be adding new natural colors and styles to the Pure Love collection with each season. And because alpaca is naturally free of lanolin and other oils, many find it to be hypoallergenic and no harsh chemicals are needed to process the fiber.

Our ReLove line is a fresh take on chunky yarn. Each ball of ReLove is made from our own blend of either alpaca or merino and premium US-made recycled plastic bottle fiber. Each 50 yards of ReLove rescues some 10-15 plastic bottles from being landfilled. That means the blanket you knit from 2 bumps of 100-yard ReLove Merino reuses some 60 plastic bottles. Recent figures show that over 90% of the plastics we consume in the US end up in landfills; that is millions of tonnes of plastic that could be put to better use and that's exactly what we're hoping to do! 

Our Tough Love line is skillfully hand felted. Using water, soap and muscle power, they transform New Zealand wool into hearty felt yarn. The full line is dyed locally in Kathmandu to create our own range of vibrant colors.


ImagiKnit:  How do you envision the use of this yarn?
Britt-Marie:  Our Pure Love and ReLove lines are incredibly soft and perfect for blankets, scarves, and other creative outerwear. Its super chunky weight makes it so easy and fast to work with that a standard throw can be knit up in just a few hours (ideal for our ever-decreasing attention span).

Tough Love is fantastic for structural projects such as baskets, poufs, rugs, and pet beds as well as macrame and weaving projects. It's super resilient, washes well and because it's already felt, it won’t felt with time!

Britt-Marie: Owner of Love Fest Fibers

Interested? We don't blame you! Be sure to browse the full selection either online or in the shop. You can also find fantastic free patterns for these unique yarns on the Love Fest site! 

Previous article Free Pattern Friday: Keely